Medical Device Commercialization Overview
Analyzing your market
Who will buy your device, and why?
Understanding the financial extent of the potential market is basic to any
business. Understanding the economics and characteristics of a particular
market will enable you to make the decisions that allow your product to be
Does your device address an unmet need?
Is it unique to the market?
Will it improve compliance or reduce healthcare costs?
Is it reimbursable?
If substantial market research is warranted, we can partner with or refer you to a market research specialist.